Tomato
Organized aggregation and direct marketing of tomatoes to processors and fresh produce markets for improved price realization.
Major Services
Our core crop segments—tomato, onion, grapes, and strawberry—delivering end-to-end support for farmers
Onion
Bulk procurement and marketing of onions across domestic markets with pilot exports to international markets including Europe.
Grapes
Quality grading, sorting, and collective marketing of grapes to domestic markets for better market access and price realization for member growers.
Strawberry
End-to-end strawberry supply chain from mother plants and training to direct procurement for better farmer returns.
Our Services
Comprehensive support across the agricultural value chain
Soil & Water Testing
Pesticides & Fungicides Supply
Crop Harvesting & Marketing
Seeds & Plantlets Supply
Crop Protection & its Material
Food Processing
Crop Advisory
Packaging Material Supply
Cold Storage
What and How We Do It
From collective marketing and pack house operations to export facilitation—here’s what we offer and how we deliver value for farmers and partners.
Grape Supply Chain and Distribution
The Company facilitates collective marketing of grapes with quality grading and sorting, connecting member growers to domestic markets, including Faridabad, to enhance market access and price realization.
Tomato Segment Operations
The Company undertakes organized marketing of tomatoes to processing units and fresh produce markets through collective aggregation and direct partnerships with processors, enabling improved price realization for member farmers.
Onion Aggregation and Distribution
The Company is engaged in the bulk procurement and marketing of onions across domestic markets and has undertaken pilot export initiatives to select international markets, including Europe, to evaluate overseas demand and pricing opportunities.
Strawberry Procurement and Marketing
The Company manages an integrated strawberry supply chain, including sale of imported mother plants, farmer training, and direct procurement, ensuring better price realization and reducing intermediary malpractices.
Pack House Infrastructure and Operations
The Company operates grading, sorting, and packaging facilities at its Farmer Facility Centers, including Chandikapur pack houses established under the National Horticulture Mission, to facilitate organized dispatch of grapes and tomatoes while ensuring quality standards and market compliance.
Global Export Segment
The Company facilitates exports of agricultural produce to international markets, providing end-to-end support including quality compliance and logistics management. It is licensed under APEDA for export operations and has successfully completed pilot shipments, including onions exported to Italy, as part of its global market expansion initiatives.
Agri-Input and Farmer Facility Operations
The Company operates an agri-input shop at the Tomato Market, Khoriphata, offering agricultural inputs at competitive prices. The facility also houses the Better Life Farming (BLF) Center, which serves as a knowledge hub providing guidance on cultivation practices for horticultural crops, including strawberries, grapes, and tomatoes. Additionally, the center distributes strawberry mother plants to support farmer productivity and quality.
BLF Operations
The Company operates the Better Life Farming (BLF) Center, a comprehensive training and advisory facility for farmers. The center provides guidance on cultivation techniques, fertigation, pest and residue management, sustainable farming practices, and the adoption of new agricultural technologies, serving as a hub to enhance productivity and farm efficiency.
Strawberry Propagation and Supply
The Company manages the supply chain for imported strawberry mother plants and runners, ensuring availability of high-quality planting material to local farmers and supporting improved productivity and crop quality.
Training and Advisory Services
The Company provides farmer training and extension services on cultivation practices, fertigation, pest management, and sustainable farming through workshops and meetings at BLF centers and other locations.